BASIC COSMETIC APPLICATION GUIDE

1.       CONCEALER

· Purpose: to hide dark shadows and undereye circles.             

·Selection: a shade that’s slightly lighter than your skin tone.           

·Application: dot in the inner corners of your eyes and gently blend out with your ring finger.

NOTE: can be applied a second time over foundation for additional coverage.

2.       FOUNDATION

· Purpose: to provide a smooth base for long-lasting application, add color, even skin tone and hide imperfections.

·Selection:

a. Shade: warm undertones or cool undertones to match your skin. If you have to blend with your neck, it’s too dark!

b. Skin type: normal, oily, dry or sensitive?

·Application: Apply sparingly to forehead, nose, checks and chin using fingertips or sponge. Blend gently downward to the jawline. Never apply below jawline.

NOTE: some foundations change color after application. Wait a few minutes and check color. It should blend so well it’s almost invisible.

3.       POWDER

·Purpose: to “set” makeup, reduce shine and help foundation last longer. Also helps blush apply more smoothly and evenly.

·Selection: match intensity of foundation

· Application:

a. first apply after foundation and before blush.

B. as a finishing touch after completion of makeup.

Apply with a puff or loose powder brush. Dust lightly across forehead, down the nose and across the cheeks and chin concentrating on shiny parts of the face.

                4.        BLUSH                 

· Purpose: To add color and glow and accent bone structure. Adds a vertical lift to the face.

· Selection: select to match coloring and skin tone. Drier skins often do better with a cream rather than powder form.

·Application: Apply blush starting at the center of the cheek, blending up the cheekbone and diagonally out and up toward the hairline right above the ear.

NOTE: Blush and lip color should be selected from the same color family